{"id":21898,"date":"2026-09-25T22:33:08","date_gmt":"2026-09-25T20:33:08","guid":{"rendered":"https:\/\/institutbayane.com\/?post_type=lp_course&p=21898"},"modified":"2026-09-25T22:36:55","modified_gmt":"2026-09-25T20:36:55","slug":"hrt-tourisme","status":"publish","type":"lp_course","link":"https:\/\/institutbayane.com\/ar\/courses\/hrt-tourisme\/","title":{"rendered":"HRT – Tourisme"},"content":{"rendered":"\t\t
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Description<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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La formation en Tourisme et M\u00e9tiers du Voyage<\/span> est destin\u00e9e aux personnes souhaitant acqu\u00e9rir les comp\u00e9tences n\u00e9cessaires pour travailler dans le secteur du tourisme, du voyage et de la promotion des destinations touristiques.<\/p>

Elle permet de d\u00e9couvrir les m\u00e9tiers de guide touristique, d\u2019agent de voyage et du marketing h\u00f4telier. Les participants apprennent \u00e0 accueillir et \u00e0 accompagner les touristes, \u00e0 organiser des s\u00e9jours et \u00e0 promouvoir les destinations touristiques. Ils d\u00e9veloppent \u00e9galement leurs comp\u00e9tences en communication, en relation client et en valorisation du patrimoine culturel et touristique.<\/p>

Cette formation pr\u00e9pare les apprenants \u00e0 int\u00e9grer les agences de voyages, les \u00e9tablissements h\u00f4teliers, les offices de tourisme et les structures sp\u00e9cialis\u00e9es dans l\u2019organisation de voyages et d\u2019activit\u00e9s touristiques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Au programme<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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  • Guidage touristique :<\/span><\/strong> techniques d\u2019accompagnement des visiteurs, pr\u00e9sentation du patrimoine culturel et historique et organisation de visites guid\u00e9es.<\/p><\/div><\/div><\/li>

  • Marketing h\u00f4telier :<\/span><\/strong> strat\u00e9gies de promotion des \u00e9tablissements h\u00f4teliers, communication touristique et valorisation des services.<\/p><\/div><\/div><\/li>

  • Agent de voyage :<\/span><\/strong> initiation \u00e0 l\u2019organisation des s\u00e9jours, aux r\u00e9servations et \u00e0 la conception de prestations touristiques.<\/p><\/div><\/div><\/li>

  • Accueil et relation client :<\/span><\/strong> techniques d\u2019accueil, d\u2019information et d\u2019accompagnement des touristes.<\/p><\/div><\/div><\/li>

  • Promotion touristique :<\/span><\/strong> d\u00e9couverte des m\u00e9thodes de valorisation des destinations et des produits touristiques.<\/p><\/div><\/div><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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    D\u00e9bouch\u00e9s professionnels<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    \u00c0 l\u2019issue de la formation, les participants pourront envisager des postes tels que :<\/p>

    • Guide touristique<\/p><\/div><\/div><\/li>

    • Agent de voyage<\/p><\/div><\/div><\/li>

    • Conseiller en voyages et s\u00e9jours<\/p><\/div><\/div><\/li>

    • Agent d\u2019accueil touristique<\/p><\/div><\/div><\/li>

    • Assistant en marketing h\u00f4telier<\/p><\/div><\/div><\/li>

    • Assistant en promotion touristique<\/p><\/div><\/div><\/li>

    • Agent de r\u00e9servation touristique<\/p><\/div><\/div><\/li><\/ul>

      Public cible :<\/span> d\u00e9butants, demandeurs d\u2019emploi et personnes souhaitant d\u00e9velopper leurs comp\u00e9tences dans les m\u00e9tiers du tourisme, du voyage et de la promotion touristique.<\/p><\/div><\/div><\/div><\/div><\/div>

      \u00a0<\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      D\u00e9veloppez vos comp\u00e9tences dans les m\u00e9tiers du tourisme<\/p>","protected":false},"author":1,"featured_media":21900,"comment_status":"closed","ping_status":"closed","template":"","lp_course_language":[48],"course_category":[37,64],"course_tag":[],"class_list":["post-21898","lp_course","type-lp_course","status-publish","has-post-thumbnail","hentry","lp_course_language-french","course_category-business","course_category-lifestyle","course"],"yoast_head":"\nHRT - Tourisme - Institut Bayane<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/institutbayane.com\/ar\/courses\/hrt-tourisme\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HRT - Tourisme - Institut Bayane\" \/>\n<meta property=\"og:description\" content=\"D\u00e9veloppez vos comp\u00e9tences dans les m\u00e9tiers du tourisme\" \/>\n<meta property=\"og:url\" content=\"https:\/\/institutbayane.com\/ar\/courses\/hrt-tourisme\/\" \/>\n<meta property=\"og:site_name\" content=\"Institut Bayane\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-25T20:36:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/institutbayane.com\/wp-content\/uploads\/2026\/09\/LVBGxY1DYAHsWKxtt-p7_DTrjLS6Dhj1idcJX3_X1HqoA9CxQyoQL8eII4osI4E56FHgPXEEuK-XcIFJ9si-rwrN1AAViEt3VsYaoCXyVhlRgw7RpfMdY2uElvOv1paPhhsG53zhYup0rRYUVxwsawNe_4gHIBFW3dEgN93wI-bC5ZI3Is3e-vpLXdd1TT6p.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1077\" \/>\n\t<meta property=\"og:image:height\" content=\"588\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0648\u0642\u062a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u064f\u0642\u062f\u0651\u0631\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u062f\u0642\u064a\u0642\u062a\u0627\u0646\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/institutbayane.com\\\/courses\\\/hrt-tourisme\\\/\",\"url\":\"https:\\\/\\\/institutbayane.com\\\/courses\\\/hrt-tourisme\\\/\",\"name\":\"HRT - 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